Can VisitEngland solve our problems?
The growth of cheap flights and a strong economy has led to a jump in people going abroad and a slump in the numbers holidaying at home.
The solution? The creation of a new body called VisitEngland, according to the government.
The body’s chairman, members and observers have been drawn from the public and private sectors with the aim of working together to make the best use of money spent on tourism initiatives and encouraging people to holiday in England.
Will it make any difference? I can’t help thinking that England’s problems are too big for a government committee to magically fix.
I’m a big fan of our cities and countryside and take several short breaks a year in England. But the fact remains that much of our holiday accommodation is not up to scratch and expensive compared with that on offer overseas. Also, the weather is a deterrent to taking a main summer holiday at home.
The economy is a big factor. During a boom period, people splash out on more luxurious trips to far flung destinations. Meanwhile, families with young children and babies tend to holiday in England because travelling with minors can be difficult. Older people are also more likely to stay at home, but those inbetween tend to be more adventurous.
Will VisitEngland make any difference?
Guest Article by Jeremy Skidmore
Tuesday, October 30th, 2007


My name is Alan Potts and I'm the Editor of the UK Ferry Tickets web site and Managing Director of BUYability Limited. You can connect with me or keep up to date with new posts on this blog via the following social media sites: 








